MSG Entertainment Names Bill Crandall SVP of Digital Content and Óli Stephensen SVP of Digital Products
New York, NY (November 20, 2014) - MSG Entertainment (MSGE) today announced that Bill Crandall has been named senior vice president, digital content and Óli Stephensen has been named senior vice president digital products.
Mr. Crandall will oversee the digital content strategy for Entertainment, creating and leading the division voice through social media channels. Mr. Stephensen will lead the development and execution of Entertainment’s digital products across all platforms and devices to increase viewership, improve the consumer experience, and enhance brand awareness and customer loyalty.
In his new role, Mr. Crandall will oversee the strategy of all forms of digital content creation by developing and executing all Entertainment related content for all digital platforms. Mr. Crandall will be responsible for increasing brand engagement by supporting all live productions, concerts and family shows, and creating new content that provides value to be optimized for search across all digital channels. Additionally, he will create and lead the voice of Entertainment through social media channels by developing standards, systems and best practices for digital content creation, distribution and measurement.
Mr. Stephensen will oversee all current and new digital initiatives for MSGE’s productions and brands in an effort to drive audience ticket sales and sponsorship opportunities. In this new role, he will create the strategy and explore the development of digital products and services across multiple platforms including: online, mobile, games, apps, e-commerce and social media.
“MSG Entertainment is one of the premier live entertainment companies with an unparalleled set of assets that include world-class venues and live entertainment properties. We are always looking for opportunities to grow our brands in new and innovative ways, especially in the ever evolving digital space” said David Goodman, president live productions and entertainment, MSG Entertainment. “I am confident that both Bill and Óli’s extensive digital experience and industry expertise will greatly serve our company’s ongoing growth and create new digital opportunities to reach consumers in unique and creative ways.”
Prior to joining MSGE, Mr. Crandall has consulted with AMC Networks and Outbrain on content vision and strategy for a variety of digital endeavors. Previously, he was head of digital content for Wenner Media where he oversaw digital content for Rolling Stone and Men’s Journal. Mr. Crandall has also served as vice president, branded experiences for AOL/Huffington Post and general manager/editor-in-chief of AOL Music. Mr. Crandall holds a Bachelor of Arts in English from the University of Delaware.
Mr. Stephensen, prior to joining MSGE, brings more than 16 years of experience in technology, design and product development creating award winning products. He served as chief technology officer for both CBS Interactive Music Group and CBS Radio. Prior to his time at CBS, Mr. Stephensen founded and directed Gangverk, an award-winning start-up in his native Iceland that focused on interactive broadcasting as well as served as the Senior Interactive Architect at R/GA where he led the interactive experiences for Verizon Wireless and Nokia. Mr. Stephensen holds a Bachelors degree from Istituto Europeo Di Design and a Masters Degree in Interactive Telecommunications from New York University.
About MSG Entertainment
MSG Entertainment (MSGE), the live entertainment arm of The Madison Square Garden Company (Nasdaq: MSG), is a worldwide entertainment company recognized for its signature combination of event production and entertainment marketing. In addition to the nearly 900 entertainment concerts and events that take place each year at Radio City Music Hall, Madison Square Garden, The Theater at Madison Square Garden, the Beacon Theatre, The Chicago Theatre, and the Forum in Inglewood, California, MSGE has an exclusive co-booking agreement with Boston’s Citi Performing Arts Center/ Wang Theatre. MSG Entertainment's live events include the Radio City Christmas Spectacular, which has played to more than 75 million people in 77 different cities across North America. More than five million people attend MSG Entertainment branded events annually including concerts, special events, and family attractions.
About The Madison Square Garden Company
The Madison Square Garden Company is comprised of three business segments: MSG Sports, MSG Media and MSG Entertainment and is built on a foundation of iconic venues and compelling content that the company creates, produces, presents and/or distributes through its programming networks and other media assets. MSG Sports owns and operates the following sports franchises: the New York Knicks (NBA), the New York Rangers (NHL), the New York Liberty (WNBA), the Westchester Knicks (NBADL) and the Hartford Wolf Pack (AHL). MSG Sports also features the presentation of a wide variety of live sporting events including professional boxing, college basketball, bull riding and tennis. MSG Media is a leader in production and content development for multiple distribution platforms, including content originating from the Company's venues. MSG Media's television networks consist of regional sports networks, MSG Network and MSG+, collectively referred to as MSG Networks. MSG Entertainment is one of the country's leaders in live entertainment. MSG Entertainment creates, produces and/or presents a variety of live productions, including the Radio City Christmas Spectacular and the New York Spring Spectacular, both featuring the Rockettes. MSG Entertainment also presents or hosts other live entertainment events such as concerts, family shows and special events in the Company's diverse collection of venues. These venues consist of Madison Square Garden, The Theater at Madison Square Garden, Radio City Music Hall, the Beacon Theatre, the Forum in Inglewood, CA, The Chicago Theatre, and the Wang Theatre in Boston, MA. More information is available at www.themadisonsquaregardencompany.com.